Growth has been the default modus operandi for so long it is almost unspoken. This talk challenges ‘growth-default’ along with other ‘defaults’ that inform product and design: masculine default, northern hemisphere default, english defaults etc. It is a call to action to challenge the utility of defaults that inform our work. In this talk, Ruby will draw examples from across the globe and show products moving beyond our current paradigms as well as those stuck in default thinking, while arming you with the tools you need to think differently about product design. It will cover things big and small that we can all do to create better products that align with more inclusive values.