Mikaela Saletti

About The Speaker

Mikaela Saletti is a senior UX designer at Schibsted Media working for Aftonbladet, using her user-centric approach to strengthen their position as Scandinavia’s largest online newspapers. She has years of experience within design and strategy, collected in industries ranging from, music tech, advertising and packaging design. With a mindset that is borderline unhealthily positive, she dives head first in to new challenges chasing deep insights and seeking disruption.

About The Talk 

How do you ask people for permission to share their personal data? How can you ensure that people trust you to store this information in a safe way? What do you need to do to make sure they understand what they are consenting to when you ask them for permission? Many companies and designers struggled with these challenges while preparing to comply with the General Data Protection Regulation (GDPR) during 2018. 
Kathleen and Mikaela will talk you through their experience in carrying out GDPR-related research for Aftonbladet, the largest online newspaper in Sweden. This specific case study dives into the research they applied to discover the best insights on consent and privacy, as well as the considerations the designers at Schibsted had while designing for their users as well as European regulation compliance.