Martha Carl and Claire Casaregola

“Set the Tone With Empowering UX”

(Slides from the conference are available HERE.)

Subtleties in tone play an important role not only in how users interact with a product, but also how users feel about themselves. As products begin to tackle more personal subject matters, it’s increasingly important to be aware of these hidden factors and the complex effects they have on user emotions. In this talk, Claire and Martha walk us through a new app that analyzes voice data to diagnose disease, and discuss the importance of maintaining a compassionate approach to empower end users.